small-batch market data

Hipster Companies of the 2020s

Stonks, but make it artisanal. Ethically sourced. Probably overpriced.

The Index, over time 📈

Each ticker's % change since the start of the window, hand-rebased.

Steeping the chart ☕

Roasting fresh numbers — hang tight.

Today's pour ☕

The whole basket, cup by cup.

SBUX ▲ 0.14%
Starbucks
$97.02

Before it was cool to dislike it.

ETSY ▼ 1.53%
Etsy
$87.82

Handmade, small-batch, definitely not mass-produced.

SHOP ▼ 2.04%
Shopify
$174.50

For your friend's candle side-hustle.

SPOT ▼ 1.27%
Spotify
$526.59

We'd rather be listening to vinyl, but.

BYND ▼ 4.74%
Beyond Meat
$6.83

Plant-based, obviously.

GPRO ▼ 0.87%
GoPro
$1.14

For documenting the bike commute.

AAPL ▲ 0.74%
Apple
$344.52

The original hipster starter pack.

BIRD ▲ 2.12%
Allbirds
$2.41

Shoes made of, like, trees and stuff.

WRBY ▼ 0.81%
Warby Parker
$24.39

Non-prescription, for the aesthetic.

SG ▼ 1.60%
Sweetgreen
$10.43

An $18 salad is an investment in self.

Priced by the cup

Current share price across the basket.